These complimentary sessions are here for you to make the most out of your Travel Goods Show experience. Whatever you do, don’t miss The RETAIL LAB.
Are you a brand or retailer trying to expand sales via Amazon? Amazon ignores distribution, authorization and MAP agreements but you shouldn’t! How brands can use their trademarks, warranties and the benefits their consumers receive from buying from the brand to protect your sales from Amazon. Expect to gain vital information for brand managers, brand owners and authorized resellers from CJ Rosenbaum, Esq., who is the author of six books, countless articles and a partner in a multinational firm focused on Amazon.
This seminar is a must-attend if you want to learn how retailers are seeing success daily from social media. You’ll leave feeling re-energized and will know what strategies are working today to get more sales from social media. Crystal Vilkaitis will cover how to transform your social media and your store’s culture, identify what the social selling mindset is and why it’s critical to your success, unveil the importance of consistent and optimized local listings and how to easily get them done, and shed light on several retailer case studies who are successfully using social media to increase sales. Plus, Vilkaitis will share the exact 6-step training system used by retailers and their social media managers to increase profits, allowing attendees to walk away with strategic tools they can begin to apply to their own businesses right away!
Join Beth Goldstein, industry analyst at The NPD Group, as she discusses sales performance and consumer behavior across major U.S. industries and what this means for the travel goods business. In this 30-minute session, learn about the categories, brands, channels, and items driving growth and/or declines, and how new platforms and business models are revolutionizing how consumers shop and the products they use.
Ready to accelerate into the New Year with retail strategies that can help bring your store increased visibility, productivity and sales? This half-hour session will unveil 5 ways to capture and keep customer attention while also offering operational insight to help your overall retail business thrive. Topics include incorporating technology into your business, optimizing your local consumer marketplace, introducing publicity into your marketing plans and more. Attendees can expect to gain realistic ways to attract and retain customers in 2020 and beyond. Delivered by Retail Minded founder and author of Retail 101: The Guide to Managing and Marketing Your Business and Small Business Saturday spokesperson Nicole Leinbach Reyhle, this is a session you will not want to miss!