Stop Losing Sales: Using Warranties and Intellectual Property Law to Stop Rivals from Stealing Your Sales

After writing six books about selling on Amazon, Attorney CJ Rosenbaum uses his unique experience to protect your sales. In this 30-minute session, expect to gain insight on how well-written warranties provide legitimate and effective grounds for removing people and companies that steal your sales; how your company’s trademark, copyright and trade dress can protect your sales from those under the “First Sale Doctrine”; and a snapshot of what logistics means to brands and how to efficiently stop lost sales with cease and desist communications and all platforms. Plus, gain insight on safe harbor provisions. This session is ideal for vendors and retailers alike!

Thursday, March 5, 2:00 P.M.–2:30 P.M.